Month: November 2023

How Pro Athletes Get BIG Sponsors with Athlete Manager and Media Relations Expert Jen Horsey

November 12, 2023 Dr. Jay Cavanaugh

Jen, biggest mistake athletes make when approaching sponsors. Give it to me. What do we got? The athlete thinks it’s all about them. It is not about them. It is about the sponsor. It is not about what the athlete needs. It’s about what the sponsor needs. Oh my God. I love it. Was it?…

Mastering the Mental Game of Basketball: Insights from Graham Betchart

November 1, 2023 Dr. Jay Cavanaugh

Graham, you got to tell me, what is the number one thing that you are describing? When you talk about this hands-down approach, tell me about what this means, what it is, because I’ve watched a lot of your videos and you have this consistent theme and this consistent vibe and energy, but this hands-down…